What is the GDPR, and why should martech care?

Columnist Todd Ruback discusses the General Data Protection Regulation (GDPR), a new EU regulation meant to protect its citizens' personal data. If you serve customers or have audience members in Europe, read on to learn how this affects you.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://ift.tt/2mMoZGm
via IFTTT