Wednesday, January 27, 2021

Growing Your Business With Integrity and Kindness

Growing Your Business With Integrity and Kindness written by Kyndall Ramirez read more at Duct Tape Marketing

Marketing Podcast with Sarah Santacroce

In this episode of the Duct Tape Marketing Podcast, I interview Sarah Santacroce. She’s setting out to change the marketing paradigm. For 12 years, she was running a successful LinkedIn consulting business, which inspired a great deal of the work that goes then into the gentle marketing revolution. We’re talking about her new book: The Gentle Marketing Revolution

Questions I ask Sarah Santacroce:

  • What are some of your favorite ways that marketing is broken?
  • Some people fall prey to copying what they see. A perfect example – you had a LinkedIn consulting business, and I get 10-12 pitches a day that are very similar on LinkedIn. So what do you say to the person who falls prey to that very idea?
  • People are often afraid of their marketing not being effective without using the things that become really popular – how do you get past this?
  • What’s the framework for gentle marketing?
  • Are we just trying to say be more human or is it really more about being empathetic in your marketing as well?
  • How does the process work for launching your book via Kickstarter?
  • Since you have the word revolution in the title of your book, what are your continued plans for turning this into a movement?

More About Sarah Santacroce:

Like this show? Click on over and give us a review on iTunes, please!

Do you want more leads faster?

This episode of the Duct Tape Marketing Podcast is brought to you by bant.io.

Do you want more leads, and faster? Whether you own a small to medium-sized business or a marketing agency – bant.io is the solution for you.

bant.io is the AI-powered, all-in-one lead generation solution that leverages the 3% top-performing strategies, from over 12,000 campaigns. They offer a series of options including email and social outreach, PPC, retargeting, and sales chatbots.

bant.io acts as your half-human, half-machine salesforce, utilizing a unique combination of AI along with a dedicated Campaign Team. With each module, comes a 100% done-for-you package including Campaign Design and Setup, Positive Response Detection, Zapier Integration, 1-on-1 Strategy, and Volume Discounts for Agencies and Enterprise Accounts.

You can also monitor how each campaign is performing and track results in real-time with your cloud-based Analytics dashboard.

If you’re a marketing agency or consultancy looking to scale your offering and client base, they even offer a white-label solution that allows you to fully customize and sell the platform as your own service!

bant.io is always contract-free, allowing you to scale up or down or interchange modules at any time. So sign up today at www.bant.io and accelerate your business growth.

 



from Duct Tape Marketing https://ift.tt/3ptxc3u
via IFTTT