Google lets advertisers set custom viewability criteria in Display & Video 360

Unique Reach and Brand Lift reporting for video beyond YouTube are also rolling out to all advertisers. The post Google lets advertisers set custom viewability criteria in Display & Video 360 appeared first on Marketing Land.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips https://ift.tt/2QecAKL
via IFTTT