Showing posts with label Copyblogger. Show all posts
Showing posts with label Copyblogger. Show all posts

Thursday, December 19, 2019

When You’re Ready for a Change, Don’t Hesitate

This is the last Copyblogger Weekly of the year — and the decade! And actually, it’s the last Copyblogger Weekly...

The post When You’re Ready for a Change, Don’t Hesitate appeared first on Copyblogger.



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Wednesday, December 18, 2019

What’s the One Skill that Separates Well-Paid Freelance Writers from Those Who Struggle?

Everyone loves the part of the hero’s journey where our protagonist accepts the “call to adventure” and “crosses the threshold”...

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Tuesday, December 17, 2019

Why the Best Writers (Sometimes) Aren’t Paid What They’re Worth

Maybe you don’t say it out loud. It sounds like bragging, and bragging is obnoxious. But you know you’re good....

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Monday, December 16, 2019

Thought Leadership Is a Synonym for Attention

Personally, I’ve never liked the term “thought leadership.” It signifies some exalted guru status, and my 20 years of online...

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Thursday, December 12, 2019

How to Build a (Real) Writing Business

Getting your first paid writing gig is really exciting. It’s an accomplishment and a turning point. You might actually be...

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Wednesday, December 11, 2019

3 Steps to Hone the Skill that Can Advance Your Career as a Writer

There are writers. And then there are professional writers. Over my career as a writer and editor, I’ve noticed one...

The post 3 Steps to Hone the Skill that Can Advance Your Career as a Writer appeared first on Copyblogger.



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Tuesday, December 10, 2019

7 Ways to Find Readers and Subscribers When No One Knows You Yet

The early days of a new blog, podcast, or video channel are actually a sort of magical time. It’s quiet....

The post 7 Ways to Find Readers and Subscribers When No One Knows You Yet appeared first on Copyblogger.



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Monday, December 9, 2019

Who’s the Hero in Your Business?

Many businesses are mediocre because they don’t have the slightest desire to be heroic. They just want to get through...

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Thursday, December 5, 2019

9 Essential Elements of Effective Content Marketing

You can’t have one without the other … No, I’m not musing about love and marriage. I’m talking about content...

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Wednesday, December 4, 2019

Why You Should Pour Yourself a Glass of Water and Write for 15 Minutes Today

Daydreaming is inherently flexible. You don’t need to set aside time for it or plan how to execute it properly....

The post Why You Should Pour Yourself a Glass of Water and Write for 15 Minutes Today appeared first on Copyblogger.



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Tuesday, December 3, 2019

The 5 Things Every (Great) Marketing Story Needs

Here on Copyblogger, you’ve seen us talk many times about how to tell a terrific marketing story. Why? Because stories...

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Monday, December 2, 2019

3 Things I Learned Moving from Content Marketer to Thriller Novelist

I started working in the content marketing industry 20 years ago. Everything I did from the start until 2018 revolved...

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Wednesday, November 27, 2019

Persistence Arises from Gratitude

If you ask virtually any working artist how they developed a creative career, they’ll mention a dedication to their craft...

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Tuesday, November 26, 2019

The Old Man and The Pen

This is a simple story about the life of a particular writer, and how he ignored the one thing about...

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Monday, November 25, 2019

Don’t Let Go of Expectations … Put Them to Work in Your Marketing

We all know the potential trouble associated with expectations: If you expect something to turn out a certain way —...

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Thursday, November 21, 2019

How to Keep Your Reader Engaged, from Headline to CTA

Content creation can feel a lot like spinning plates. Once you have one element rolling along, there’s another you need...

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Wednesday, November 20, 2019

5 Ways to Convert More Prospects by Making Your Case

Your headline draws them in, while your opening copy maintains the magnetic hold. The express benefits give them hope that...

The post 5 Ways to Convert More Prospects by Making Your Case appeared first on Copyblogger.



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Tuesday, November 19, 2019

Quit Annoying Your Audience! Take 3 Simple Steps to Focus Your Content

Ever have a friend who tells stories that never seem to go anywhere? It sounds okay at first, then it...

The post Quit Annoying Your Audience! Take 3 Simple Steps to Focus Your Content appeared first on Copyblogger.



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Monday, November 18, 2019

Clickbait or Damn Good Headline?

When I review applications from students in our Certified Content Marketer training program, I get to read some great content....

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Thursday, November 14, 2019

15 Marks of Exceptional Writing that Gets Noticed

One of my favorite writing exercises requires very little original writing. Want to know what it is? Find 3 pieces...

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