The most skilled marketers still have trouble positioning their own businesses. Why? It’s difficult to objectively look at your own work, but unless you do — and communicate the special benefits you offer — you won’t stand out from competitors. Today’s post is for anyone who isn’t attracting the right type of prospects. I’m going
Read More...
The post How to Determine If Your USP Is Fake (a Missed Opportunity to Connect) appeared first on Copyblogger.
from Copyblogger https://ift.tt/2lw6yHP
via IFTTT