Friday, April 21, 2017

2017 SEM growth hacks: Monster growth from brand protection

Are your competitors bidding on your branded terms and driving up your CPCs? If so, what can you do? In part 1 of her multi-part series on brand protection, columnist Lori Weiman provides some advice on how to make your brand terms work for you, even when the competition is fierce.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips